{"product_id":"jim-beam-100-month-old-bluegill-game-fish-decanter-collectors-edition-decanter-1974-75-7cl","title":"Jim Beam 100 Month Old Bluegill Game Fish Decanter Collector's Edition Decanter (1974) 75.7cl","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"font-size: 28px;\"\u003eJim Beam 100 Month Old Bluegill Game Fish Decanter Collector's Edition Decanter (1974) 75.7cl \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA very old Jim Beam decanter targeted at those who love their fishing or collector's of the series from Beam Suntory. \u003c\/p\u003e\u003cdiv\u003e\u003cp\u003e\u003cspan class=\"deJ7P\"\u003eFrom the 1950s to the early 2010s, Jim Beam created a range of ceramic decanters to hold its bourbon. Most of the designs were released in the '60s, '70s, and '80s to appeal to collectors. It was a clever marketing ploy to sell off their abundant supply of well-aged whiskey, which after the war seemed to be left unsold with the surging popularity of vodka.\u003c\/span\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cp\u003e\u003cspan class=\"deJ7P\"\u003eIt is estimated that Jim Beam used approximately 1,500 unique designs to bottle their whiskies during the golden era of ceramic whiskey decanters—from featuring high art to novelty pieces that would serve as conversation starters. The vessels were filled with Jim Beam bourbons, including Bonded Beam, Beam's Choice 8-year-old and 100 Months Old (8.3 years), and even up to 200 Months Old (16.7 years) for special releases.\u003c\/span\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cp\u003e\u003cspan class=\"deJ7P\"\u003eJim Beam's method of selling off their excess stock was incredibly successful. At the height of their popularity, there were reportedly around 200 whiskey decanter collector's clubs in the US alone. For some members, finding a specific bottle could become a lifelong pursuit.\u003c\/span\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cp\u003e\u003cspan class=\"deJ7P\"\u003eBeam probably had a dedicated team responsible for designing the most innovative ceramic decanters they could think of. Regal China was also instrumental in bringing many of these creations to life. While some of these decanters were undoubtedly creative and visually intriguing, it is clear that not all of the ideas should have been given life.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"deJ7P\"\u003eThese are tough to find these days however, we love them here at Whisky Situation! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"deJ7P\"\u003e40% ABV\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"deJ7P\"\u003e757ml\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Jim Beam","offers":[{"title":"Default Title","offer_id":54687071469893,"sku":"000124","price":329.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0941\/9495\/8661\/files\/4482722891.jpg?v=1746549909","url":"https:\/\/b1yyjg-bk.myshopify.com\/products\/jim-beam-100-month-old-bluegill-game-fish-decanter-collectors-edition-decanter-1974-75-7cl","provider":"Whisky Situation Old","version":"1.0","type":"link"}